By Vasilij Ratej
Jessi Flores is the new creative director at MOMBACHO. The cigar company has really stepped on the gas in recent months! First, the former Founder Cam Heaps back and became president. A little later, the Masterblender and Director Of Operations Claudio Sgroi joins the company. Then - PENG - the young Indiana Ortez appointed as new Managing Director. And now Jessi Flores has been appointed as the new creative director.
This all happened in the period from January 2021 to April 2021, which is a very clear indication that things are happening at Mombacho. The company is stalking ahead here and apparently wants to take a modern approach to positioning and selling its cigars. I really like that. The dust must be removed from the cigars! A breath of fresh air needs to blow over the tobacco fields, into the factories and humidors! The cigar industry is dead - long live the cigar industry! 😉 New ideas, new paths, new inspirations - we need that! JUCHUUUUU!!!
Who is Jessi Flores?
He is a former street artist who was discovered by Jonathan Drew. Jessi created the brand's visual design for 20 years. Jessi Flores won the Outstanding Art category in 2018. won the coveted Cigar Journal Trophy. An article about Jessi Flores has been published at Halfwheel; you find out more about him as the new creative director here.
We wish him the best of the best, mega fulfillment in his job and a glorious future with Mombacho.
Here is the video, which was broadcast LIVE on 16.04.21
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ABOUT MOMBACHO CIGARS
Mombacho Cigars was founded in 2006 in Granada, Nicaragua. It is the only cigar factory in Granada and is located under the watchful eye of Volcan Mombacho. The factory is located in a 100-year-old neoclassical mansion and is the most visited cigar factory in Nicaragua. The Mombacho family celebrates the beauty of Nicaragua, its people, its culture and its tobacco by producing the full Nicaraguan experience.
More about Mombacho at Zigarren.Zone Social Network >
