{"id":71542,"date":"2024-09-24T12:05:50","date_gmt":"2024-09-24T10:05:50","guid":{"rendered":"https:\/\/www.zigarren.zone\/?p=71542"},"modified":"2025-08-21T22:49:13","modified_gmt":"2025-08-21T20:49:13","slug":"intertabac-24-exclusive-hr-hirochi-robaina-cigars-a-decade-of-excellence-and-a-new-start-in-europe","status":"publish","type":"post","link":"https:\/\/www.zigarren.zone\/en\/intertabac-24-exklusiv-hr-hirochi-robaina-zigarren-ein-jahrzehnt-der-exzellenz-und-ein-neustart-in-europa\/","title":{"rendered":"InterTabac 24 exclusive: HR Hirochi Robaina cigars - A decade of excellence and a new start in Europe"},"content":{"rendered":"<p><strong>The HR cigar brand, founded in 2014, celebrated its launch at the IPCPR in Las Vegas and has been available in the USA ever since. After a pause due to the pandemic, the brand is now experiencing an exciting relaunch. Of particular note is the new \u201eHR Black Label\u201c line, which is taking the opportunity to enter the European and Asian markets - with Europe leading the way.<\/strong><\/p>\n\n\n\n<p class=\"yoast-reading-time__wrapper\"><span class=\"yoast-reading-time__icon\"><svg aria-hidden=\"true\" focusable=\"false\" data-icon=\"clock\" width=\"20\" height=\"20\" fill=\"none\" stroke=\"currentColor\" style=\"display:inline-block;vertical-align:-0.1em\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 24 24\"><path stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"2\" d=\"M12 8v4l3 3m6-3a9 9 0 11-18 0 9 9 0 0118 0z\"><\/path><\/svg><\/span><span class=\"yoast-reading-time__spacer\" style=\"display:inline-block;width:1em\"><\/span><span class=\"yoast-reading-time__reading-time\">4<\/span><span class=\"yoast-reading-time__time-unit\"> minutes<\/span><\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#titel-1\" data-level=\"2\">Long-standing collaboration with the Portmann family<\/a><\/li><li><a href=\"#h-neu-black-label\" data-level=\"2\">New: Black Label<\/a><\/li><li><a href=\"#h-was-meinst-du-dazu\" data-level=\"2\">What do you think?<\/a><\/li><li><a href=\"#ressourcen-zum-thema\" data-level=\"2\">Resources on the topic and buying cigars<\/a><\/li><li><a href=\"#h-das-konnte-dich-auch-interessieren\" data-level=\"2\">This might also interest you<\/a><\/li><\/ul><\/div>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n<div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"362\" height=\"332\" src=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/00-Pic-Oliver-Lampe.png\" alt=\"\" class=\"wp-image-71534\" style=\"width:150px;height:150px\" srcset=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/00-Pic-Oliver-Lampe.png 362w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/00-Pic-Oliver-Lampe-13x12.png 13w\" sizes=\"(max-width: 362px) 100vw, 362px\" \/><\/figure>\n<\/div>\n\n\n<blockquote class=\"wp-block-quote has-text-align-center is-style-large has-small-font-size is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-small-font-size\">The author behind these articles is Oliver - survivalist, winter griller, TV fuzzie from Bonn. He constantly fails at trying to stay sporty, loves cigars, rock'n'roll, barbecues, bad jokes and single malt whisky. He is now too old to grow up.<\/p>\n<cite>- <a href=\"https:\/\/www.instagram.com\/broadleafjunkie\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact via instagram<\/a><\/cite><\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity is-style-default\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"titel-1\">Long-standing collaboration with the Portmann family<\/h2>\n\n\n\n<p style=\"font-size:1em\">A key feature of this expansion is the long-standing collaboration with Urs Portmann and his sons Marc and Thomas, one of the best-known cigar retailers in Switzerland. This partnership has existed for around 20 years and demonstrates the close connection between HR and European cigar lovers.  A week before InterTabac 2024, Hirochi Robaina travelled to Switzerland to meet his long-time friends and business partners Urs, Marc and Thomas Portmann at a spectacular event. <a href=\"https:\/\/www.zigarren.zone\/de\/hr-hirochi-robaina-in-der-schweiz-ein-unvergesslicher-tag-fuer-zigarrenliebhaber\/\">You can find the detailed report on this special event here.<\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"753\" src=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/hirochi_robaina.jpg\" alt=\"\" class=\"wp-image-71538\" srcset=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/hirochi_robaina.jpg 1000w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/hirochi_robaina-768x578.jpg 768w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/hirochi_robaina-16x12.jpg 16w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p><strong>Hirochi Robaina.<\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>HR cigars have now also been available in Switzerland since last year, marking the start of the company's expansion into the European market. The importer is Urs Portmann Tabakwaren AG. The HR founder is particularly pleased with the positive response at InterTabac 2024, where he was able to represent his brand at this cigar trade fair for the first time. \u201eIt's a great event and it's nice to meet so many friends, retailers and consumers.\u201c<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-neu-black-label\">New: Black Label<\/h2>\n\n\n\n<p>The HR cigars are made from 100 % Nicaraguan tobacco, with the wrapper coming from Ecuador. Various vitolas are available in all lines, offering smokers a wide selection of mild to strong cigars. The new \u201eBlack Label\u201c line in particular is characterised by its strong intensity, ideal for experienced smokers.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"753\" src=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/stand_hr_intertabac_24.jpg\" alt=\"\" class=\"wp-image-71540\" srcset=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/stand_hr_intertabac_24.jpg 1000w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/stand_hr_intertabac_24-768x578.jpg 768w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/stand_hr_intertabac_24-16x12.jpg 16w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The roots of the HR brand lie deep in Cuban cigar history, as the Robaina family, the founders of HR, began producing tobacco in Cuba as early as 1845. The founder himself belongs to the fifth generation of Cuban cigar makers, and although HR cigars are now produced in Nicaragua, the connection to Cuba remains strong. The Robaina family is known internationally, especially through the founder's late grandfather, Alejandro Robaina, who travelled to many countries in Europe as a cigar ambassador.<\/p>\n\n\n\n<p>It is interesting to note that despite his Cuban roots and the Cuban cigar market, the founder of HR now runs his business in Nicaragua - proof that the economic and political conditions for Cubans have changed.<\/p>\n\n\n\n<p style=\"font-size:1em\">With the successful launch in Europe and Switzerland, HR Cigars is facing a promising future. \u201eI think we will grow quickly based on what we see now,\u201c says the founder, \u201eand hopefully all cigar consumers will be satisfied with the product they smoke.\u201c<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-was-meinst-du-dazu\">What do you think?<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.zigarren.zone\/de\/forum\/topic\/intertabac-24-exklusiv-hr-hirochi-robaina-zigarren-ein-jahrzehnt-der-exzellenz-und-ein-neustart-in-europa\/\">We look forward to your opinion - discuss this blog post with us in the forum!<\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"ressourcen-zum-thema\">Resources on the topic and buying cigars<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.google.com\/search?q=HR+Robaina+Zigarren\" target=\"_blank\" rel=\"noreferrer noopener\">Buy HR cigars<\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-das-konnte-dich-auch-interessieren\">This might also interest you<\/h2>\n\n\n\n<p style=\"font-size:1em\">A week before InterTabac 2024, Hirochi Robaina travelled to Switzerland to meet his long-time friends and business partners Urs, Marc and Thomas Portmann at a spectacular event. <a href=\"https:\/\/www.zigarren.zone\/de\/hr-hirochi-robaina-in-der-schweiz-ein-unvergesslicher-tag-fuer-zigarrenliebhaber\/\">You can find the detailed report on this special event here.<\/a><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"472\" height=\"708\" src=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/05\/vasilij_100_csf54279.jpg\" alt=\"\" class=\"wp-image-73395\" style=\"aspect-ratio:1;object-fit:contain;width:359px;height:auto\" srcset=\"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/05\/vasilij_100_csf54279.jpg 472w, https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/05\/vasilij_100_csf54279-8x12.jpg 8w\" sizes=\"(max-width: 472px) 100vw, 472px\" \/><\/figure>\n\n\n\n<p><strong><strong>More smoke. With me.\ud83d\udca8\ud83e\udd17<\/strong><\/strong><\/p>\n\n\n\n<p>YOUTUBE \ud83d\udcfa <a href=\"https:\/\/www.youtube.com\/@genussmitvasilij\" target=\"_blank\" rel=\"noreferrer noopener\">@genussmitvasilij\u00a0<\/a>\u00a0<\/p>\n\n\n\n<p>INSTAGRAM \ud83d\udcf8 <a href=\"https:\/\/www.instagram.com\/v4silij\/\" target=\"_blank\" rel=\"noreferrer noopener\">@v4silij\u00a0<\/a>\u00a0<\/p>\n\n\n\n<p>INSTAGRAM \ud83d\udcf8 <a href=\"https:\/\/www.instagram.com\/zigarrenzone\/\" target=\"_blank\" rel=\"noreferrer noopener\">@zigarrenzone\u00a0<\/a>\u00a0<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>","protected":false},"excerpt":{"rendered":"<p>The HR cigar brand, founded in 2014, celebrated its launch at the IPCPR in Las Vegas and has been available in the USA ever since. After a break due to the pandemic...<\/p>","protected":false},"author":2,"featured_media":71538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6291,662],"tags":[6575,6577,6576,583],"class_list":["post-71542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-event","category-marktplatz","tag-hr-cigars","tag-intertabac","tag-intertabac-24","tag-urs-portmann-tabakwaren-ag",""],"jetpack_featured_media_url":"https:\/\/www.zigarren.zone\/wp-content\/uploads\/2024\/09\/hirochi_robaina.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/posts\/71542","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/comments?post=71542"}],"version-history":[{"count":0,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/posts\/71542\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/media\/71538"}],"wp:attachment":[{"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/media?parent=71542"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/categories?post=71542"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zigarren.zone\/en\/wp-json\/wp\/v2\/tags?post=71542"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}